NorCal Toyota has been a longtime partner of local bike shop Mike's Bikes. When the Tour de France comes along, we partner up and make some TV spots together. This year we thought the bikes and the 2026 RAV4 Woodland would go great together up on the twisty turny roads of Mt. Tam. I only got carsick on one of the three trips up there.
ECD: Dallas Baker
CD/CW: Dave Keane
Sr. AD: Hana Kimmelman
Sr. Producer: Sally Zhang
AE/Car Prep: Griffin Knorpp
Director: Raimundo Martinez
DP: Raimundo Martinez, Perry Gershkow, Issac Wallen
Line Producer: Danielle Cheifetz
Armcar Team: Ascending Works
Edit: Raimundo Martinez, Issac Wallen
Color: Issac Wallen
Voiceover: Bob Roll
Record/Mix: M Squared Productions